Discover Your Style
Uniquely Inspired Fashion Choices
“They’re not dreams, they’re goals”.
At Velvet Crown, we are more than just a clothing brand. We are a source of discipline, motivation, and belief. Our mission is to show people that they can’t just listen to those who don’t believe in them, anything is possible when they believe in themselves and chase their dreams. With every design choice, we aim to empower individuals to reach for the stars and embrace their uniqueness. It’s about transforming mindsets and reminding everyone that they are capable of achieving greatness. Join us on this journey of self-discovery and empowerment.
Meet the Founder
Joshua Herman, a 19-year-old entrepreneur focused and dedicated to inspiring individuals of all ages by promoting motivation and a disciplined approach to life.
“I started Velvet Crown with a vision to transform the fashion world—not just with unique designs, but with a message that truly matters. Ever since I was young, people told me I couldn’t do anything meaningful. I let their words get to me so much that I started believing them. I spent years doubting myself, letting negativity control my mindset.
But one day, I decided I’d had enough. I wasn’t going to let anyone—including myself—hold me back anymore. I made a promise to do everything in my power to stay motivated, push myself to grow, and most importantly, help others do the same. That’s why I created Velvet Crown—not just as a clothing brand, but as a movement.
My goal is to inspire people of all ages to believe in themselves, stay disciplined, and never let doubt or negativity define them. I want my designs to represent more than just style—I want them to serve as a reminder that no matter what anyone says, you are capable of achieving anything you set your mind to.
Velvet Crown is about confidence, resilience, and pushing past every limit that’s ever been placed on you. This is just the beginning, and I’m excited to bring this vision to life.”
